5 Time Saving Tips for Social Media Managers
By Shelby Ballou
Social media managers have a lot on their plate. They spend hours creating intriguing posts that will appeal to their audience. The job involves a lot of planning. Social media managers have to write new posts, create sleek graphics, track analytics, schedule posts at the right time, and more.
If you’re a social media manager, here are 5 tips that will save you valuable time.
1. Curate Content
In order to keep your audience engaged and interested, you have to constantly provide them with content. However, it’s time consuming and difficult to create that much original content from scratch. To make the process easier, you can use content curations tools for social media to search for relevant content on the web that your followers will appreciate. Curation also establishes you as a thought leader and a valuable source of information.
2. Schedule Posts
Logging in and posting content multiple times a day on each of your social media accounts is extremely tedious. To save time, you can use various tools to create an automated posting schedule. Your followers will receive a steady flow of information, and you can use your free time to focus on other important tasks.
3. Link Your Blog to Your Social Media Accounts
Linking your blog to your social media accounts will help increase traffic to your website. It’s also a great way to provide your audience with fresh, exciting content.
4. Put a New Twist on Old Content
Make a list of your best performing and most popular content. Then, share that content again. When you share a post multiple times, you’re helping people who might not have caught your post the first time. However, be sure to reformat the content a bit, and add a unique twist, so that you get a positive response.
5. Don’t Analyze Your Social Media Metrics Manually
When you have multiple social media accounts that you spend a lot of time on, it’s only natural to be curious about how the pages are performing. Social media reporting tools are a great way to quickly and easily measure social media engagement. These tools will save time, too, because you can revisit and rework your strategy once you know what works best for your page.
[Original post here.]